When Off-the-Shelf Doesn’t Fit, We Build Software Around Your Tours
We design, build, and ship production-grade software for tour operators using Claude Code — a custom CRM and reservation system, a branded guest booking portal, availability and guide dashboards, and custom AI agents. 10× faster delivery. Same quality. Lower cost.
Your Tour Business Has Outgrown the Templates
The tools weren’t built for how you actually run trips — so you patch, export, and duct-tape. Here’s what we hear most.
Off-the-shelf software doesn’t fit your tours
FareHarbor, Rezdy, Bokun, Checkfront, Peek Pro — each is great at one thing and rigid everywhere else. Your multi-day itineraries, custom deposits, or partner splits never quite fit the template, so you bend your operation to the software instead of the other way around.
No CRM or reservation system built for THIS business
You run a specific kind of tour operation. Generic CRMs don’t know what a departure, a manifest, or a guide roster is. You need a reservation system shaped around how you actually sell and run trips.
No branded guest booking portal
Travelers want to book, pay a balance, sign a waiver, and check trip details in one place — under your brand. Instead they’re bounced between an OTA, an email thread, and a PDF, and every friction point costs you a booking.
Your data is scattered everywhere
Bookings in one tool, contacts in another, payments in Stripe, reviews in your inbox, spreadsheets holding it together. No single source of truth means no clear numbers and no clean automation.
You need a custom AI agent — not a toy
Generic chatbots give generic answers. You want an AI agent that knows your trips, your availability, and your policies, and can actually book, qualify, or follow up on your behalf.
Nobody will just build what you need
Vendors say “that’s not on our roadmap” and dev shops quote six months and six figures. So the feature that would transform your season never gets built.
We Build ANY Custom Software for Your Travel Business
Start with one of these, or bring us something entirely different. If it runs on code, we can build it — shaped around your operation.
Custom Tour CRM & Reservation System
A reservation and CRM platform shaped around your exact operation — not a template you fight.
- Departures, seats & live inventory
- Manifests, waivers & guide rosters
- Deposits, balances & partner splits
- Pipelines, tags & automations that fit
- One source of truth for every booking
Guest Booking Portal
A branded, mobile-first portal where travelers self-serve from inquiry to post-trip review.
- Browse trips & book in real time
- Pay deposits & balances securely
- Sign waivers & upload documents
- See itineraries, pickups & trip status
- Message your team & leave reviews
Custom AI Agent Software
Production AI agents grounded in your real data — booking, voice, and follow-up that work while you guide.
- Booking & inquiry chat agents
- AI voice reservation lines
- Availability-aware qualification
- Rebooking & no-show recovery
- Built on Claude Agent SDK, VAPI & Retell
…and anything else you can spec. Book a call for a quote — if it’s possible to build, we can build it.
We Don’t Type Code Line-by-Line. We Direct AI Agents That Build Your Booking Stack.
Traditional dev shops bill hourly while engineers manually type. We use Claude Code — Anthropic’s official CLI for AI-assisted development — to ship production software for tour operators faster than any human-only team can match. The output is the same (or better). The cost and timeline are dramatically lower.
For booking agents and reservation systems we build on the Claude Agent SDK, VAPI, and Retell for voice — choosing the right stack for your tour operation, not whatever we happen to be comfortable with.
Software We Can Build for Your Tours
Concrete examples — each one solving a real tour-operator problem. These are starting points; we customize to your exact operation.
AI Booking & Inquiry Agent
Qualifies travelers by trip type and group size, checks live departure availability against your database, collects deposits, and books seats only when the trip is a fit.
AI Voice Reservation Line
Answers your phone 24/7 in a natural voice, qualifies callers, holds seats, transfers hot leads to a guide, and texts you a summary of every call.
Departure & Manifest Dashboard
Live view of every departure — seat counts, waiver status, gear add-ons, guide assignment — pulling from your booking tools into one screen your team runs on.
Guest Booking Portal
Branded portal for travelers to book, pay balances, sign waivers, upload IDs, and track trip status — reducing back-and-forth and no-shows.
Guide & Availability App
Assign guides to departures, track certifications and availability, prevent double-booking, and notify guides automatically when a trip is confirmed.
Dynamic Pricing & Yield Engine
Adjusts prices by demand, season, lead time, and seats remaining — the way airlines do — so you stop leaving money on empty departures.
Review & Rebooking Automation
Requests reviews at the perfect post-trip moment, routes 5-star travelers to Google, and re-engages past guests to fill last-minute departure gaps.
Revenue & Ops Dashboard
Connects your booking tools, Stripe, and QuickBooks to show seats sold by guide, conversion by source, and revenue by departure — with weekly summaries.
Custom Integration / Sync
Two-way sync between any tools you use — FareHarbor, Rezdy, Bokun, Checkfront, Peek Pro, Viator, Stripe, your CRM — so data stays consistent everywhere.
Anything else you can spec
Internal ops tools, waiver & compliance systems, partner/affiliate portals, custom SaaS you resell — if it runs on code, we can build it for your travel business.
Don’t see your use case? Book a discovery call — if it’s possible to build, we can build it.
A Reservation System Shaped Around You
The core of a modern tour operation — every booking, departure, and dollar in one place.
Departures & seat inventory
Real-time availability across trips, dates, and time slots — no overselling, no manual spreadsheets.
Manifests & waivers
Auto-built manifests per departure with waiver status, dietary notes, and gear add-ons ready for your guides.
Deposits, balances & splits
Take deposits, collect balances on schedule, and handle partner or affiliate revenue splits automatically.
Pipelines & automations that fit
Tags, stages, reminders, and rebooking logic modeled on how you actually sell — not a rigid template.
Connected to your tools
Two-way sync with Stripe, QuickBooks, GoHighLevel, and OTAs so nothing is entered twice.
One source of truth
Every contact, booking, and payment in one system, with the reports you run your season on.
A Guest Booking Portal Travelers Love
Give travelers a branded, self-serve experience — and give yourself fewer emails and fewer no-shows.
Book in real time
Browse trips, pick a departure, and reserve seats instantly — on any device, under your brand.
Waivers & documents
Travelers e-sign waivers and upload IDs before arrival, so check-in is fast and compliant.
Pay balances securely
Automated balance reminders and secure payments via Stripe — no chasing, no awkward calls.
Trip status & itineraries
Pickups, timings, what-to-bring, and live updates in one place travelers can always find.
Message your team
A direct line for questions before and during the trip — logged to the right booking.
Post-trip reviews
Prompts happy travelers to review at the perfect moment and routes them to Google.
The Stack We Build On
We pick the right tool for each job — but here are the ones we reach for most.
AI & agents
Languages & frameworks
Data, payments & infra
From Idea to Production in 5 Steps
A clear, predictable engagement — no scope creep, no surprises.
Free Discovery Call
30 minutes. We understand your operation, current stack, and goals.
Scoping & Fixed Quote
Written scope with milestones, timeline, and a fixed-price estimate.
Build Sprints
1–4 week sprints with weekly demos. You see progress every Friday.
Testing & QA
Edge cases, security, performance. We don’t ship broken software.
Deploy + 30-Day Warranty
We deploy to your infrastructure and fix any bugs free for 30 days.
Two Ways to Engage
Project-based or hourly — whichever fits your build.
Fixed-Price Project
- One-time payment milestones
- Written scope & fixed timeline
- No hidden fees or surprise charges
- 30-day bug-fix warranty included
- Best for clearly-defined builds
Hourly Engagement
- Pay only for hours worked
- Best for ongoing iteration
- Daily Loom updates included
- Cancel any time (1-day notice)
- Best for evolving requirements
Custom Software FAQ
Yes — that’s exactly what we do. When FareHarbor, Rezdy, Bokun, Checkfront, or Peek Pro can’t model your itineraries, deposits, or partner splits, we build a reservation system and CRM shaped around your operation instead of forcing you into a template.
Absolutely. We build tailor-made reservation systems with departures, seat inventory, manifests, waivers, deposits and balances, guide rosters, and automations that match how you actually sell and run trips — with one source of truth for every booking.
Yes. We build branded, mobile-first portals where travelers book in real time, pay deposits and balances via Stripe, e-sign waivers, upload documents, see itineraries and trip status, message your team, and leave reviews — reducing back-and-forth and no-shows.
Yes. We build two-way syncs and integrations between your booking tools, Stripe, QuickBooks, GoHighLevel, and OTAs like Viator/TripAdvisor so your data stays consistent everywhere and your automations run on complete information.
Yes. We build booking chatbots, AI voice reservation lines, and follow-up agents grounded in your real trips, availability, and policies — using the Claude Agent SDK, VAPI, or Retell. They book, qualify, and re-engage on your behalf, not with generic scripts.
Traditional dev shops bill hourly while engineers manually type code. We use Claude Code — Anthropic’s official AI-assisted development CLI — so a small team ships the same software roughly 10× faster. Same quality, dramatically lower cost, and the output is 100% yours.
Yes — 100%. Full IP transfer is included by default. We retain no licenses, no rights, no royalties. The code lives in your repo, deploys to your infrastructure, and runs under your accounts.
Simple agents and automations: 2–3 weeks. Voice agents: 2–4 weeks. Guest portals: 5–7 weeks. Full reservation systems / dashboards: 6–12 weeks. Because we use Claude Code, our timelines are typically about half what traditional dev shops quote.
Book a free discovery call. Tell us what your tour operation needs and we’ll tell you what’s possible, what it costs, and how long it takes. Get a quote by booking a call.